FAQs

What is the difference between VR/AR/MR?

• Virtual Reality: totally immerses the viewer in a virtual world utilizing a standalone headset system, such as the Oculus Rift S,  HTC Vive Pro or Varjo headsets. Virtual Reality systems can be stationary or employ Room Scale technology, which allows users to mirror their physical movements in the real world, with how they move in a virtual environment.

• Augmented Reality: overlays digital information on top of physical objects or environments, so users can “see” both at the same time in the context of each other. AR experiences are typically activated by passing over or scanning an image with a handheld device, (iPhone or other tablet) via digital eyewear and can include text, graphics, video, animation, and sound.

• Mixed Reality: Similar to AR mixed reality blends the physical and digital worlds into a programmed experience that lets users visualize and interact with digital information like 3D overlays and real-time data. The difference from AR is that digital objects are not just superimposed onto a mixed reality environment, they’re integrated into it, leading to more user interactivity.

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Which technology is best for my business?

Top Right Corner is known for creating custom solutions for our clients. We don’t offer a one-sized fits all package. Our team analyzes a client's needs, their intended audience and how they want to distribute that product before choosing a technology platform.

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Isn’t VR for gaming? How can you use VR in the real world?

We’re standing on the shoulders of 25 years of development within the game industry. The opportunity now exists to take game-driven advancements and create amazing marketing, training and educational experiences that are extremely fun and engaging, blurring the line between entertainment and content that pursues something more.

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What equipment is needed?

This depends on the technology solution we choose for each client. 

To start, we’ve created 360 VR videos that can be played simply on YouTube or Facebook 360 players and shared on social media with no special equipment. 

TRC can create stand alone programs that function on stand-alone Oculus Quest headsets, that require no additional hardware.

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Who are your clients?

Top Right Corner and its principals have created work for some of the largest Hollywood Studios and production companies including 20th Century Fox Television, Lionsgate, Sony Pictures Entertainment, Blumhouse Productions and MGM/Orion.

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Do you create your own original material?

Yes, Top Right Corner Productions has previously created and is in the midst of producing and distributing its own scripted New Media Content including various films, podcasts and video games.